Toronto’s Hudson Bay has transformed its 7th floor into Instagram heaven to entice you to come to their store. For our breakdown of Experiences and how businesses can use them to their advantage click here.

For an extream example of this read on.

#The7TO features eight vibrant, playful installations (including a giant ball pit) to help cure your winter blues. 

The store’s visual department team transformed the space in just 10 days and we hope there is a time-lapse. 

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Check out #the7to , @hudsonsbay new “instragrammer’s dream” in 60 seconds! #photoop #instagrammer #backdrop #pose #selfie #toronto

A post shared by TorontoCreatives.com (@to_creatives) on Feb 12, 2019 at 2:06pm PST

The7TO will be open until the end of the season and is totally free to visit.

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